Job Description

Develop and implement strategies to promote product lines, ensuring alignment with the overall vision and goals.
Identify target audiences and create tailored campaigns to effectively position products in the market.
Regularly monitor and assess the effectiveness of product development and marketing strategies, ensuring alignment with financial and operational targets.
Analyze market data, including competitor analysis, industry trends, and internal metrics, to identify opportunities for product improvements.
Support the integration and optimization of marketing tools, ensuring consistency in messaging and strategic objectives.
Collaborate with teams to select the right customer segments, ensuring that customer needs are met more effectively than competitors.
Manage monthly budget plans, recommend cost-saving initiatives aligned with marketing objectives, and coordinate with the Brand Manager.
Assist in creating and delivering product messaging tailored to the right target customers, and ensure internal teams receive comprehensive product training.
Coordinate and contribute to the development of marketing presentations, product publications, and advertising initiatives, including media and promotional activities.

Job Requirements