Growth Hacker Full Time NEW

About the Role

We are looking for a CRM & Lifecycle Marketing Specialist to join our growing startup. The ideal candidate will be responsible for driving customer engagement, retention, and lifecycle marketing initiatives through data-driven campaigns and marketing automation.

Key Responsibilities

• Develop and execute CRM, retention, and lifecycle marketing strategies.
• Design and optimize customer journeys across multiple touchpoints.
• Build audience segments using behavioral and user data.
• Create personalized campaigns to improve user engagement and retention.
• Manage and optimize marketing automation workflows.
• Analyze customer behavior, funnels, cohorts, and campaign performance.
• Conduct A/B testing and implement data-driven improvements.
• Monitor key CRM metrics and provide actionable insights.
• Collaborate with product, growth, and marketing teams to improve customer experience.

Requirements

• Experience in CRM, Lifecycle Marketing, Retention Marketing, or Growth Marketing.
• Hands-on experience with at least one of the following platforms:
• WebEngage
• MoEngage
• Braze
• CleverTap
• Insider
• Strong understanding of customer journeys, funnel optimization, and user engagement.
• Experience with CRM analytics, user segmentation, personalization, and event tracking.
• Familiarity with cohort analysis, funnel reporting, and A/B testing.
• Strong analytical and communication skills.

Benefits

• Fully Remote Work.
• Monthly Salary: USD 2,000.
• Opportunity to work in a fast-growing startup environment.
• High ownership and impact on business growth.