Automotive Marketing Executive – Arabic Speaker Full Time NEW

Job Opening: Marketing Assistant (Arabic Speaker) – Laith Al Obaidi Group

Location: [Dubai ]

Industry: Automotive / Cars Trading

Position Type: Full-Time

Job Summary:

To support the Marketing Manager in planning, coordinating, and executing marketing strategies and campaigns that strengthen the company’s automotive brand presence, drive sales leads, and enhance customer engagement across digital and traditional platforms.

Key Responsibilities:

Marketing Strategy & Planning

• Assist the Marketing Manager in developing and implementing annual marketing plans aligned with business and sales objectives.
• Conduct market research, competitor analysis, and market trend monitoring to identify growth opportunities.
• Support budget planning, campaign scheduling, and marketing calendar management.
• Ensure marketing activities are executed according to approved plans and timelines.

Brand Management

• Ensure consistency of brand identity and messaging across all marketing channels.
• Support vehicle launches, promotional campaigns, and corporate branding initiatives.
• Review and approve marketing materials to ensure compliance with brand guidelines.

Digital Marketing

• Oversee the execution of digital marketing campaigns across Google, Meta, and other online platforms.
• Monitor website performance, social media channels, and online vehicle listings.
• Track campaign performance, lead generation, customer engagement, and digital analytics.
• Coordinate with agencies and vendors to optimize campaign effectiveness.

CRM & Customer Data

• Monitor CRM system usage and ensure customer data accuracy and segmentation.
• Track lead management processes and follow-up performance.
• Support customer retention, loyalty, and re-engagement campaigns.
• Analyze customer data and provide recommendations to improve conversion rates.

Team Coordination

• Support and supervise the daily activities of marketing staff and external agencies.
• Ensure timely completion of marketing projects and deliverables.
• Provide guidance and support to junior marketing team members when required.

Sales Support

• Collaborate closely with the sales team to generate qualified leads and maximize campaign effectiveness.
• Support lead nurturing initiatives and customer acquisition programs.
• Assist in measuring marketing contribution to sales performance and revenue growth.

Reporting & Analytics

• Prepare monthly marketing performance reports and management presentations.
• Track KPIs including lead generation, conversion rates, campaign ROI, customer engagement, and brand performance.
• Conduct competitor benchmarking and provide recommendations for continuous improvement.

Key Performance Indicators (KPIs):

• Lead generation volume and conversion rate.
• Campaign ROI and cost per lead.
• Social media engagement and audience growth.
• CRM data accuracy and lead follow-up compliance.
• Event attendance and customer satisfaction.
• Brand awareness and campaign effectiveness.
• Timely execution of marketing plans and projects.

Qualifications & Requirements:

• Bachelor’s Degree in Marketing, Business Administration, or a related field.
• 4–7 years of marketing experience, preferably within the automotive industry.
• Strong knowledge of digital marketing platforms, CRM systems, and marketing analytics.
• Experience in campaign management, brand development, and event coordination.
• Excellent communication, leadership, coordination, and project management skills.
• Strong analytical and problem-solving abilities.
• Ability to work effectively with cross-functional teams and external partners.
• Creative mindset with strong attention to detail and brand identity.