Remote Media Buyer – Meta Ads Full Time NEW

About the Role:

We’re looking for a sharp, self-directed Media Buyer – Meta Ads (Roofing / Home Services) to own a single client account and run its Meta ads end to end.

This is a hands-on role: you’ll be building campaigns, watching spend, optimizing creative and audiences, and keeping leads flowing into the client’s GoHighLevel pipeline. Daily ad spend sits between $100 and $200/day, so every dollar matters and you’ll be expected to defend the numbers.

You won’t be hand-held. You’ll be trusted to run the account, report clearly, and flag problems before they become fires.

What You do:

• Plan, launch, and manage Meta (Facebook/Instagram) ad campaigns for a roofing client
• Manage daily budgets of $100–$200/day and keep cost-per-lead in a healthy range
• Build and test audiences, creatives, and offers; kill losers fast and scale winners
• Set up and maintain conversion tracking (Pixel, Conversions API, events)
• Manage leads and automations inside GoHighLevel pipelines, workflows, and follow up sequences
• Monitor performance daily and produce clear, no fluff weekly reports
• Communicate directly with the client in fluent, professional English

Required:

• Proven experience running Meta ads for client accounts (agency or freelance) — not just your own pages
• Hands on GoHighLevel experience (pipelines, automations, lead management)
• Roofing or home-services lead gen experience you understand the offers, lead quality, and seasonality
• Comfortable managing $100–$200/day in live spend and accountable for ROI
• Fluent English, written and spoken you’ll be client-facing
• Reliable, self-managing, and proactive about reporting

Nice to have:

• Experience with other home services verticals (Roofing)
• Basic creative skills (editing ad copy, briefing or producing simple creatives)
• Familiarity with Meta Ads Manager troubleshooting (ad rejections, account health, pixel issues)

How to apply:

Send a short note using https://vocaroo.com/ briefly covering:

1. Walk me through one lead gen campaign you ran — the offer, your cost per lead, and how you got it there.

2. How do you tell a cheap lead from a good lead, and what do you do when leads come in cheap but don’t book?

3. A campaign’s working at $200/day — how do you scale it toward $500/day without wrecking your cost per lead?

4. Have you run ads for local service businesses? What’s different about lead gen for something like roofing vs other niches?

5. campaign that was crushing it suddenly tanks overnight — what’s the first thing you check?

Applications without specific results and relevant experience won’t be considered.