The Assistant Professor in Strategic Communication and Public Relations in Advertising is responsible for delivering high-quality teaching in areas such as public relations, advertising strategy, branding, and digital communication using both theoretical and practice-based approaches. The role includes designing and updating course materials, assessing student performance, and supervising applied projects and campaigns to ensure the achievement of program learning outcomes. The Assistant Professor contributes to curriculum development and continuous program improvement to align with evolving industry trends and international academic standards. In addition to teaching, the position requires active engagement in research and scholarly or creative output, including publications and industry-related projects. The role also involves academic advising, departmental service, and collaboration with industry partners to enhance student employability and ensure program relevance.